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Spark Change Podcast Episode 7: Adapting to Facebook's Algorithm Changes

Until recently, it was easy for organizations to reach their Facebook followers with content like status updates, links and photos. Last fall, however, Facebook changed the algorithm that determines who sees that content in their News Feeds. After we noticed a decrease in the number of people who see Firesteel's posts, we did some research and experimenting to figure out how to use the network effectively. In this podcast, we talk about about boosting Facebook engagement with and without paid advertising. We also suggest ways to expand your online presence beyond Facebook.

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Tell Your Story on TV Like a Pro

Tell Your Story on TV Like a Pro

Host Margaret Larson interviews Whitney Keyes on New Day Northwest. Guest blogger Tiana Quitugua attended the show's taping and asked Whitney's advice for advocating on TV talk shows. 

Television talk shows are an excellent way to share your advocacy message with a large audience. But how does someone get booked to appear on one? And what makes for a successful TV appearance? Tiana Quitugua from the Seattle University Project on Family Homelessness set out to answer those questions and more. She attended the live taping of communication expert Whitney Keyes’s recent appearance on New Day Northwest, and asked Whitney for her top tips on talk show advocacy. Get a look behind the scenes, and learn how to tell your story on TV like a pro!

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